Project Description

The website dedicated to leisure: jokes, poems, phrases, SMSs and aphorisms are the topics covered.

The most interesting contents were selected with a very high number of generic and specific keywords with regard to the target market (entertainment), obtaining significant traffic from both external sources (search engines) and loyal users linked to the portal.
The target audience is composed mostly of young people between 15 and 35 (about 58% of the total users) with a slight predominance of females.